Use sight, sound and motion to get your stories watched. Nothing captures attention like video. Use video to build and maintain engagement with your audience. Video is one of the most monetizable forms of content on Facebook. Use monetization tools such as in-stream ads. Use sight, sound and motion to get them talking about your stories. Using colors, themes and imagery that evoke your brand at the start of your video can help people connect the video and your brand quickly.
Consider starting your video with lifestyle and product shots, recognizable spokespeople, action scenes or a vivid background to spark interest.
Showing captions, logos and products can help communicate your message, even in silence. Required cookies are necessary for basic website functionality. Some examples include: session cookies needed to transmit the website, authentication cookies, and security cookies. Functional cookies enhance functions, performance, and services on the website. Some examples include: cookies used to analyze site traffic, cookies used for market research, and cookies used to display advertising that is not directed to a particular individual.
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